Shocking Rules celebrities faced on Prime Video’s The Traitors https://www.inbella.com/1096329/shocking-rules-celebrities-faced-on-prime-videos-the-traitors/ #AdTech #Advertising #CelebritiesNews #CreativeWork #CustomerExperience #DigitalMarketing #EmergingTrends #ExpertOpinions #IndustryInsights #InfluencerMarketing #InnovativeStrategies #KaranJohar #marketing #Martech #MediaNews #mena #MiddleEast #NonDisclosureAgreements #PRNews #Startups #SuryagarhPalace #TechnologyTrends
ICYMI: Trade Desk launches Deal Desk to manage advertising deals https://ppc.land/trade-desk-launches-deal-desk-to-manage-advertising-deals/ #TradeDesk #ProgrammaticAdvertising #AIPowered #AdTech #DigitalMarketing
ICYMI: Trade Desk launches Deal Desk to manage advertising deals: New AI-powered platform aims to improve transparency in programmatic advertising relationships through automated deal analysis. https://ppc.land/trade-desk-launches-deal-desk-to-manage-advertising-deals/ #TradeDesk #ProgrammaticAdvertising #AIPowered #AdTech #DigitalMarketing
https://www.europesays.com/fr/171980/ Uber Advertising rend ses Journey Ads accessibles en programmatique en Europe #Actualités #adtech #EU #europe #FR #France #News #RépubliqueFrançaise #tech
ICYMI: Apple expands AdAttributionKit with new tracking features for mobile ads https://ppc.land/apple-expands-adattributionkit-with-new-tracking-features-for-mobile-ads/ #Apple #AdTech #MobileAds #DigitalMarketing #AdAttribution
ICYMI: Apple expands AdAttributionKit with new tracking features for mobile ads: Apple adds multiple conversion tracking, custom attribution rules, and location data to mobile ad measurement framework. https://ppc.land/apple-expands-adattributionkit-with-new-tracking-features-for-mobile-ads/ #Apple #AdTech #MobileAds #DigitalMarketing #AdAttribution
ICYMI: ID5 partners with Future Today for CTV advertising addressability https://ppc.land/id5-partners-with-future-today-for-ctv-advertising-addressability/ #CTVAdvertising #DigitalMarketing #AdTech #Streaming #TargetedAds
ICYMI: ID5 partners with Future Today for CTV advertising addressability: Digital advertising identity provider teams with streaming publisher to enhance targeting capabilities across billion ad impressions. https://ppc.land/id5-partners-with-future-today-for-ctv-advertising-addressability/ #CTVAdvertising #DigitalMarketing #AdTech #Streaming #TargetedAds
ICYMI: Industry adopts programmatic curation standards after IAB framework gains traction: IAB Tech Lab's two-year-old curation framework sees renewed industry adoption as major platforms integrate standards. https://ppc.land/industry-adopts-programmatic-curation-standards-after-iab-framework-gains-traction/ #ProgrammaticAdvertising #IAB #DigitalMarketing #AdTech #MarketingStandards
ICYMI: Industry adopts programmatic curation standards after IAB framework gains traction https://ppc.land/industry-adopts-programmatic-curation-standards-after-iab-framework-gains-traction/ #ProgrammaticAdvertising #IAB #DigitalMarketing #AdTech #MarketingStandards
ICYMI: Industry adopts programmatic curation standards after IAB framework gains traction: IAB Tech Lab's two-year-old curation framework sees renewed industry adoption as major platforms integrate standards. https://ppc.land/industry-adopts-programmatic-curation-standards-after-iab-framework-gains-traction/ #ProgrammaticAdvertising #IAB #AdTech #MarketingStandards #DigitalMarketing
ICYMI: Industry adopts programmatic curation standards after IAB framework gains traction https://ppc.land/industry-adopts-programmatic-curation-standards-after-iab-framework-gains-traction/ #ProgrammaticAdvertising #IAB #AdTech #MarketingStandards #DigitalMarketing
ICYMI: Google introduces tag gateway to improve ad tracking accuracy https://ppc.land/google-introduces-tag-gateway-to-improve-ad-tracking-accuracy/ #GoogleAds #AdTech #DigitalMarketing #DataAnalytics #Cloudflare
ICYMI: Google introduces tag gateway to improve ad tracking accuracy: Google launches tag gateway for advertisers with Cloudflare integration, improving data accuracy by 11% through first-party tracking infrastructure. https://ppc.land/google-introduces-tag-gateway-to-improve-ad-tracking-accuracy/ #GoogleAds #AdTech #DigitalMarketing #DataAnalytics #Cloudflare
Industry adopts programmatic curation standards after IAB framework gains traction: IAB Tech Lab's two-year-old curation framework sees renewed industry adoption as major platforms integrate standards. https://ppc.land/industry-adopts-programmatic-curation-standards-after-iab-framework-gains-traction/ #ProgrammaticAd #DigitalMarketing #AdTech #IAB #MarketingStandards
Industry adopts programmatic curation standards after IAB framework gains traction https://ppc.land/industry-adopts-programmatic-curation-standards-after-iab-framework-gains-traction/ #ProgrammaticAd #DigitalMarketing #AdTech #IAB #MarketingStandards
AI meets audio! Acast’s smart recos are changing #PodcastAds forever – are you tuned in? 
Feel or fail. Why emotional ads will always beat persuasive ones
"The darker consequence is that this will entrench Meta’s market domination. Exclusive knowledge of which ad works best across millions of campaigns gives it a unique advantage over rivals like Alphabet Inc.’s Google, TikTok and traditional agencies. And while the obvious first users will be small businesses, there’s no reason why larger ones might not want to reduce their ad-agency spending for Meta’s tools if they’re cheap and effective.
Of course, measuring “effectiveness” means trusting Meta’s metrics, per Zuckerberg’s you-don’t-need-any-measurement just “the results that we spit out.” That is a little bit like trusting a casino that deals the cards and runs the tables to tell you how well you’re doing. It’s a convenient closed loop for Meta. With no independent verification, the company could optimize ads to boost user engagement and benefit its platform rather than for advertiser success, and brands would struggle to know if that’s the case or not."
https://www.bloomberg.com/opinion/articles/2025-06-03/mark-zuckerberg-s-ai-slop-is-coming-to-ads
‘Tracking code that Meta and Russia-based Yandex embed into millions of websites is de-anonymizing visitors by abusing legitimate Internet protocols, causing Chrome and other browsers to surreptitiously send unique identifiers to native apps installed on a device, researchers have discovered.’
